Key to the continued success has been the ability to provide a unique breadth of cloud based services by integrating marketing and PR tools with each other.
Liana Technologies, a Finland based company specialized in marketing and communication technology has quickly become a notable player in the global field of digital marketing. Local demand for the company’s marketing automation service has been strong and it’s now rapidly expanding in European, Asian and Middle-Eastern markets.
Liana Technologies has been able to maintain two digit growth for ten consecutive years now earning the company several placements on the Deloitte Technology Fast list.
“Even though we’ve had strong growth for a long time now, we're just getting started”, says Samuli Tursas, the CEO and founder of Liana Technologies. The company is now serving over 3 000 corporate customers with over 10.000 end users and expects to add close to 1 000 new customers in 2016.
Key to the continued success has been the ability to provide a unique breadth of cloud based services by integrating marketing and PR tools with each other. Adapting to growth in a flexible manner has also been crucial in securing sustainable and consistent growth without sacrificing the agile culture of the company.
This consistency and the fact that companies are investing more on digital marketing every year have given Liana Technologies a fertile ground to grow and expand to new markets. The company has formed subsidiaries in Dubai, Hong Kong, Berlin, Paris and Stockholm and works with well known international brands like Ikea, Toyota and Starbucks.
“Investments in digital are on the rise and as technology becomes more and more prevalent in marketing, we need to understand that the end users are now the marketers instead of the tech department”, says Tursas.
Liana Technologies provides comprehensive cloud based services for content management, email marketing, eCommerce, press release distribution, online media monitoring and marketing automation.
Deloitte Technology Fast 50 also listed Liana Technologies - known as Koodiviidakko in Finland - as one of the fastest growing tech companies in Finland in 2015.
Subscribe to our newsletter to get all our articles in the future.
The story of Liana Technologies started in 2005, in a tiny country called Finland in the northern part of Europe. Now our country of origin is turning 100 years old. To celebrate this, we gathered 100 tips for digital marketing.Read More
You are driving a lot of traffic to your site, managing several campaigns and shouting about your site on rooftops. But is your site actually working as good as it could? How well is your traffic converting to subscribers, downloads, leads, and sales?Read More
With most people starting their journey on the customer path in search engines, understanding search engine optimization (SEO) and using it to your advantage is critical for every organization. SEO is especially important when handling a website or online store revamp project.Read More
At the beginning of the new year, it's important for a digital marketer to analyze their marketing actions during the past year and check if they utilize the most important tools. This is also the time to plan marketing tactics for the upcoming year. Read our list of marketing trends you should look into in 2017.Read More
If you haven’t used data and Google Analytics to your advantage yet, now is a good time to start. In many cases, there is an untapped potential that the use of Google Analytics will reveal. It will provide you valuable information to act on and back up your business decisions. In this article, we will cover some basics to get you started.Read More